Turning Interest into Action – Getting Hesitant Cyclists on the Bike

Theme

Studies show that two-thirds of the Swiss population are interested in cycling but hesitate due to safety concerns or other practical barriers. How can we help these interested but concerned individuals overcome their doubts and embrace cycling as a safe, accessible, and enjoyable mode of transportation in Geneva?

Mission

Teams will have one week to develop innovative, practical, and cost-effective solutions specifically designed to help interested but concerned cyclists confidently take their “first ride” and continue cycling regularly.

Prizes

Several thousand CHF of prizes will be announced shortly. Stay tuned for more details!

Further Information: Cycling Hack 2025